Maeve Smith serves as General Manager of Coursey Graves Estate Winery & Vineyards, a boutique winery on Bennett Mountain in the Sonoma Valley. With full P&L responsibility, she leads strategy and operations across vineyard and wine production, custom crush, hospitality, sales, and marketing. Maeve is an entrepreneurial operator known for turning ambitious ideas into practical systems. Working with a lean team and limited resources, she has helped drive year-over-year revenue growth, even in a down market, while building the winery’s integrated digital presence. She brings a real-world perspective to the AI-first search landscape, sharing accessible strategies small wineries can implement without a dedicated budget, abundant time, or technical background.